FBA New Selection Program

To make it easier to offer new products, the New Selection Program offers reduced referral fees, free storage and free removals for eligible new-to-FBA ASINs for a limited time. Once you enroll in the program, you can use these benefits for an unlimited number of new parent ASINs per year.


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Subscription fee waiver till 31 December 2026*
(applies to Amazon.sg subscription fee only)

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Program Benefits

1. New-to-Prime Referral Fee Discount Benefit

Reduced 5% referral fees for eligible new-to-Prime parent ASINs. The benefit is available for 120 days from the ASIN's first buyable listing date or until the discount pool is exhausted, whichever comes first. The discount is capped at 100 units for standard-size items and 50 units for oversize items per eligible parent ASIN.

2. Fee Waiver Benefits

For standard-size products and oversize products, all eligible new-to-FBA parent ASINs qualify for the following:

Free Monthly Storage

Free monthly storage for the first 30 units sent to fulfillment centers for 90 days after the first unit is received

Free Removals

Free removals for any of those first 30 units for 180 days after the first inventory-received date

Program Eligibility

Sellers

    Professional sellers are eligible to enroll in the program.

Products

    Received at a fulfillment center after April 1, 2021 for Free Monthly Storage & Removals
    Received at a fulfillment centre after October 28, 2025 for New-to-Prime Benefit
    Standard-size or oversize
    In new condition and not a media item

Get started with FBA New Selection

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How It Works

  1. New to selling on Amazon? Register as a Professional seller
  2. Fee waiver for professional selling account till 31 December 2026*
    Learn more about Amazon seller fees ›
  3. Enroll in the FBA New Selection program
  4. New sellers will be automatically enrolled in the program if their first FBA shipment is received at an Amazon fulfillment centre within 90 days of their first buyable offer.
    Existing sellers must enrol in the program before an ASIN’s first inventory-received date at an Amazon fulfillment centre for the ASIN to qualify for the Benefits.
  5. Select the Fulfilment by Amazon option when you list products, or convert your existing listings to FBA
  6. Creating listings for the first time:
    Once you have registered as a seller and enrolled in FBA New Selection, create your listings in Seller Central. Select the Fulfilment by Amazon option when listing your products. We’ll guide you through the process of shipping your products to a fulfilment centre.
    Convert your existing listings to FBA:
    Visit the Manage inventory page in your Seller Account, choose the products you want Amazon to fulfil, and click Change to Fulfilled by Amazon under Actions.

    Watch the tutorial here.
  7. Enjoy benefits of the program, while reaching more customers
  8. After you enroll, Amazon will determine whether you qualify for the fee waivers. We will automatically waive the fees for your eligible products, in accordance with the program terms and conditions.

How the program applies

Monthly storage fee*
S$14.39 per cubic metre per month (w/GST)
Removal order fees*
Service
Standard-size (per unit)
Oversize (per unit)
Return
Disposal
S$0.32
S$0.32
S$0.80
S$0.80
*Referral fees
7- 13.5% of total sales price (w/o GST) depending on the category
Effective as of September 30, 2019 (w/ GST)
*For details, visit Inventory storage fees
**For details, visit FBA removal order fees ***For details, visit Selling on Amazon fee schedule

Example

    Orders
  • 30 units sent to a fulfillment center
  • 10 units sold within 120 days of buyable offer listing at S$100 each
  • 10 unit removed for 1 ASIN and sent back to the seller at an address in the SG
    Seller Profile
  • New to FBA, Enrolled in New Selection Program and Sells shoes
  • Product
  • Size for all 10 ASINs is - 32 cm × 25 cm × 12 cm, 2 lb
  • Number: 10 ASIN, 30 units per ASIN
  • Total ASINs sold within 120 days of buyable offer listing: 10 units of 1 ASIN at S$100 each
With FBA Program
Referral fees = S$130.8
S$130.8 (12% Referral fees for footwear, S$12 per order applied to 10 orders + GST)
Referral fees = S$41.40
Monthly storage fee = S$41.40
30 days storage for 30 units of 10 ASINs
S$ 4.14 per ASIN = S$ 41.4 per month
Removal order fees = S$3.50
S$14.39 per cubic metre per month (w/GST)
$175.70
Total
With FBA New Selection
S$54.50
Total

Frequently Asked Questions

Are there limits to how many units I can send to fulfilment centres?
No, you can send in as many units of eligible ASINs as you like. However, only the first 30 units of each eligible ASIN that are received at fulfilment centres will qualify for the storage & removal benefits and only the first 100 standard-size units and 50 oversize units will qualify for the New-to-Prime benefit.
If I create more than 100 new-to-FBA parent ASINs, can I remove some from my eligible ASINs list?
Yes, you can remove any units from the first 30 units of each eligible ASIN.
How does this program work for Parent-Child variation ASINs?
A parent ASIN and variations of it (child ASINs) are considered one ASIN for determining the first 30 units of each eligible ASIN for storage and removal benefits, and first 100 standard-size units and 50 oversize units for the New-to-Prime benefit
How is New-to-Prime referral fee discount calculated?
The New-to-Prime benefit is applied to reduce the referral fees component of eligible ASIN sales down to 5%. Given the variation in referral fees between product categories, the actual amount discounted under this benefit will vary. For example, if your item costs SGD 100 and is in a product category with an 8% referral fee, you would normally pay SGD 8 in fees. With the program discount, you only pay SGD 5 in referral fees. Each time you make a sale to which the New-to-Prime benefit, one unit is deducted from your pool of discount-eligible units.

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Subscription fee waiver till 31 December 2026*
(applies to Amazon.sg subscription fee only)

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For promotion terms and conditions, visit FBA New Selection program.
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