GLOBAL SELLING

Expand to Singapore

Sell in one of the richest countries in the world

 

Expand to Singapore

Subscription fee waiver till 31 December 2022*
(applies to Amazon.sg subscription fee only)

Why expand to Singapore?

Gain early-mover advantage by bringing new selection to Amazon Singapore. With high GDP per capita of USD 98,526 (PPP), 80% e-commerce penetration rate and high demand for imported goods, Singapore is the easiest entry point to the South East Asian booming region.

Amazon.sg is an English-language experience, eliminating the need for translations, and boasts lower Fulfillment by Amazon fees compared to selling in the U.S. Expand now and take advantage of a Professional selling plan subscription fee waiver (S$29.95/month) until December 2022.
Amazon Singapore delivery man against Singapore skyline and landmarks
Singapore is highly connected in South East Asia with 26 Free Trade Agreements and ranked number 2 worldwide for ease of doing business

#2

#1

Customs Clearance with 90% physical cargo cleared within 8 min

#1

In South East Asia for online shopping spending at USD 785
Sources: 1. The World Bank, 2020;
2. Singapore Economic Development Board, 2020;
3. Enterprise Singapore, 2021;
4. Statista e-commerce penetration reports, 2021;
5. We Are Social: Digital 2021 Singapore report

Singapore at a glance

USD4.6B

e-commerce revenue by 2025
Source: Statista, 2021

US, China, Korea

are top cross-border e-commerce origins

Singapore has one of the highest GDP per capita (PPP) and e-commerce penetration rates as compared to other developed nations.

Source: World Bank, 2020
Source: Statista, 2021

All you need to launch seamlessly

FINDING PARTNERS

Service Provider Network

Find third-party companies across the globe who can help you manage shipping, customs and other
aspects of selling on Amazon
FULFILLMENT

Fulfillment by Amazon

Using FBA will help you reduce time on operational resources, logistics
and customer service worries.
LISTING

Build International Listings

Replicate listings and offers from your Amazon Store to the Singapore Store easily
shipping icon, airplane on top and truck on bottom

Resources

Dive deep on specific topics related to selling on Amazon in Singapore
computer icon with Amazon Smile logo

Webinars

Check out our past and upcoming webinars and events to learn more about Amazon Singapore

Start selling on Amazon Singapore

Whether you are new to selling online or a seasoned exporter, Amazon makes selling locally and internationally simpler and easier. Just like in the US, you can sign up for a Seller Central account in Singapore. Get started in just a few steps.

Step 1

Decide what to sell
Understanding Singapore local laws is important for selling on Amazon.sg. It is important that you understand how Singapore applies Goods and Services Tax (GST) to orders made online. When you import goods into Singapore, you must comply with Singapore customs laws, as well as laws and regulations.

Step 2

Register and List
Take advantage of Amazon’s powerful tools to manage your seller accounts. You can link your North American or European marketplace accounts to your Singapore account, see your global sales on one page, and sync your listings. Learn more about the document verification and review process after setting up a Singapore Account.

Step 3

Ship and fulfill
Amazon has a network of leading international shipping and logistics experts that offer special discounted rates for Amazon sellers that are expanding their business into Singapore.

Most Amazon sellers opt for Fulfillment by Amazon (FBA) when they want to generate more sales without necessarily investing more in logistics. Understand what’s involved in shipping to and fulfilling in Singapore, including costs, times, and requirements. Amazon has a network of leading international shipping and logistics experts that offer special discounted rates for Amazon sellers that are expanding their business into Singapore.

Step 4

Manage your business
Use Amazon tools like Sponsored Products, Lightning Deals and coupons to build your business in Singapore.

Frequently Asked Questions

Get answers to the frequently asked questions about selling in Singapore.

Overall

What are the fees required to sell on Amazon Singapore
There is a waiver of monthly professional selling account fees till 31 December 2022. The associated fees to sell on Amazon would include subscription fees, storage fees, referral fees, refund administrative fee. If you choose to list your products for Fulfilment by Amazon (FBA), the associated fees would include storage fees and Fulfilment Fees.
Can I list my products in all Amazon Singapore categories?
More than 20 product categories are open to sellers. See the eligible categories page for more information of available categories in Amazon Singapore.
In what currency will I receive my payment?
Payment will be provided in SGD. If you are an international seller, you can select to use Amazon Currency Converter for Sellers to receive payments in the currency of the country/region in which your bank account is located.

Pricing

How much does it cost to sell on Amazon Singapore?
There is a waiver of monthly professional selling account fees till 31 December 2022. The associated fees to sell on Amazon would include subscription fees, storage fees, referral fees, refund administrative fee. If you choose to list your products for Fulfilment by Amazon (FBA), the associated fees would include storage fees and Fulfilment Fees.
How much does it cost to start Amazon FBA?
Fulfilment by Amazon costs vary widely depending on several factors, including the size and weight of the product you’re selling. To estimate the cost of using FBA for your products visit the FBA pricing page.
When do I start getting charged the monthly subscription fee?
The monthly subscription fee begins as soon as you complete the registration process. Your first monthly subscription fee will be charged at that time unless otherwise stated in any promotional offers.

Sell your items

How do I manage my selling account?
Use the Seller Central website to manage all aspects of selling on Amazon. Seller Central is the website where you manage your selling account, add product information, make inventory updates, manage orders, and manage payments.
How do I add inventory?
You have four options for submitting product-related data:
  • Use the Add a Product feature on Seller Central to create one product at a time.
  • Use Excel-based inventory files to create multiple products simultaneously.
  • Use Amazon Marketplace Web Service to perform bulk uploads and receive bulk reports.
  • Use Amazon Marketplace Web Service to perform bulk uploads and receive bulk reports (Professional plan only).
How will I know when I have a sale?
Amazon notifies you by email when you receive an order. You can add multiple email address and manage notification preferences in your account settings anytime.

Ready to expand to Singapore?

Subscription fee waiver till 31 December 2022*
(applies to Amazon.sg subscription fee only)