
Newsletter - February 2025 Edition
Welcome to this month’s newsletter! While it’s a shorter update, it’s packed with important insights you can’t miss. Learn about new product title policies to enhance your listings and discover how Opportunity Explorer (OX) can do more than just help you find niche product ideas—it’s a game-changer for optimizing your keywords and boosting visibility. Let’s dive in! 🚀
⏰ IMPORTANT ANNOUNCEMENTS & DEADLINES

🛍️ Simplify Your Titles for a Better Buyer Experience!
Amazon is updating title requirements to improve the buyer experience
✅ 200-character limit (spaces included).
✅ No special characters (e.g., !, $, ?).
✅ Keyword repetition limited to twice.
Applies to most categories (excluding media). Non-compliant titles will have a 14-day correction window before AI auto-updates them.
👉 Learn more here or Update your Product Title under “Manage All Inventory” in Seller Central.
✅ 200-character limit (spaces included).
✅ No special characters (e.g., !, $, ?).
✅ Keyword repetition limited to twice.
Applies to most categories (excluding media). Non-compliant titles will have a 14-day correction window before AI auto-updates them.
👉 Learn more here or Update your Product Title under “Manage All Inventory” in Seller Central.
🚀 NEW FEATURE & PRODUCT LAUNCHES
📢 Inventory Defect and Reimbursement (IDR) Portal Now Live!
Streamline your FBA operations with the new IDR Portal. Gain complete visibility into warehouse lost, damage, and customer return defects—all in one place.
✅ Complete visibility into warehouse defects and reimbursements.
✅ Detailed defect info (type, actions, status, etc.).
✅ Insights to identify reimbursable opportunities.
Note that the portal doesn’t include defects under missing from inbound, removals or warehouse disposals.
👉 Learn more here
✅ Complete visibility into warehouse defects and reimbursements.
✅ Detailed defect info (type, actions, status, etc.).
✅ Insights to identify reimbursable opportunities.
Note that the portal doesn’t include defects under missing from inbound, removals or warehouse disposals.
👉 Learn more here
✨ TOP SELLER TIPS AND RESOURCES

💡 Seller Tip: Maximize Opportunity Explorer (OX) for More Than Just Product Ideas!
Opportunity Explorer isn’t just for discovering winning products—it’s your go-to tool for uncovering high-impact keywords to optimize your listings and boost visibility. Use OX to:
🔑 Identify essential keywords
📈 Target high-conversion keywords
🚀 Improve product discoverability and drive sales by incorporating keywords into titles, bullet points, and A+ content
Start using OX for free with your Professional Selling Plan in Seller Central today!
🔑 Identify essential keywords
📈 Target high-conversion keywords
🚀 Improve product discoverability and drive sales by incorporating keywords into titles, bullet points, and A+ content
Start using OX for free with your Professional Selling Plan in Seller Central today!
🔥 UPCOMING EVENTS & WEBINARS

🎉 Register for Our February Amazon Live Webinars — featuring expert tips, strategies, and live Q&A sessions to take your business to the next level! 🚀
🗓 Topics include:
* How to Jumpstart Your Global Business with SEND
* Master Amazon Product Listings in Just 30 Minutes
* Discover Opportunities with Explorer Tools
…and more!
👉 Register now: amzn.to/selleredu_newsletter
All webinar replays are available on our YouTube channel: https://amzn.to/past_webinar.
🗓 Topics include:
* How to Jumpstart Your Global Business with SEND
* Master Amazon Product Listings in Just 30 Minutes
* Discover Opportunities with Explorer Tools
…and more!
👉 Register now: amzn.to/selleredu_newsletter
All webinar replays are available on our YouTube channel: https://amzn.to/past_webinar.
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