Become an
Amazon seller
Start selling on Amazon.com
Sell globally
Start selling on Amazon Singapore with a subscription fee waiver*!
Enjoy a waiver of the monthly subscription fee of S$29.95 (applies to Amazon.sg subscription fee only) when you start selling today.
Where to start
Sell in Singapore
Are you a local seller who wants to find out more about Amazon? Learn how you can leverage Amazon Singapore to scale your business.
Sell Globally
Interested to start selling globally? Find out all you need to know to take your business to the next level and start selling internationally.
Expand to Singapore
Already selling on other Amazon stores overseas? Here’s why Singapore is the best place to take your business next.
Why sell on Amazon
Reach Millions
New startups and Fortune 500s. B2B and B2C. Brand owners and resellers. They all sell on Amazon for a reason: over 300 million customers shop our stores worldwide.
Stress-free Delivery
Leave the shipping, returns, and customer service to us with Fulfillment by Amazon (FBA). FBA can help you scale your business and reach more customers.
Custom Plan for Every Business
Choose from flexible selling plans, product categories, and fulfillment options that fit your business needs.
How to Sell on Amazon
Step 1.
Create a seller account
Creating a seller account is easy — simply choose a selling plan and input the relevant details such as your credit card, tax and bank account information.
Step 2.
List products for sale
Once your account is set up, start listing your products for sale. Input the necessary item details and attract customers with Amazon advertising.
Step 3.
Fulfill product orders
Next, choose your preferred fulfillment solution (merchant fulfillment or Fulfillment by Amazon) based on your business needs.
Step 4.
Get paid and monitor performance
After your orders are completed, it is time to receive payment. Monitor your sales performance regularly and keep growing your business.
Extensive Seller Support
Sell globally with a few clicks
Amazon has cross-border listing tools to enable your business expansion in over 200 countries.
Leverage a strong logistics and fulfillment network
Scale quickly as Fulfillment by Amazon (FBA) picks, packs and ships your orders, allowing you to focus on other areas of your business.
Secure services for all your needs
Increase your visibility with Amazon advertising and get support from third-party service providers on the Service Provider Network.
Upgrade your skills with on-demand courses
Attend webinars and events and watch training videos on Seller University that can help you no matter where you are at in your seller journey.
Learn from experienced sellers
Seek advice from Seller Ambassadors and stay updated on best practices.
Stay in touch with Amazon
Contact Amazon through various channels including live Q&A with your account manager, 24/7 seller support, Facebook and more.
SUCCESS STORIES
With Amazon, you can leverage the existing customer base and even shopping events like Prime Day. On Prime Day last year in the US, we made half a million in sales over two days.Ivan and Jane KeaBabies | Singapore seller in the US, Mexico, Canada, Europe and Singapore
One year in, we hit 7-figure sales on Amazon.com and this doubled in our second calendar yearCrystal RenAbound Lifestyle | Singapore seller in the US, UK, Mexico, Canada
We sometimes underestimate the vastness of the US. From a handful of orders to a few thousand orders a month, Fulfillment by Amazon allowed us to scale to all 50 states, with 2-day shipping.Samuel and Sing ChuenNaoki Matcha | Singapore seller in the US, UK
Guides: Basics to e-commerce
For selling on Amazon.sg
Dropshipping in 2022: Amazon's Guide on How To Get Started
Dropshipping is a retail fulfillment method that's easy to start. Here are 7 actionable steps to get you started + alternatives to consider!
For selling on Amazon.com
E-commerce: Types, Benefits and Tips for Selling on Amazon SG
E-commerce is a billion-dollar industry that is set to continue growing. Read about what it is and how you can start your own store here!
For selling on Amazon.com
What Is Inventory Turnover: Definition, Formula & Interpretation
Inventory turnover ratio indicates how fast inventory is sold. Read our guide for the formula, interpretation and tips for optimization!
Stay connected
Learn more about how Amazon can help you build your business
Ready to start selling?
Take your online business to the next level. Start your selling journey today.
Start selling on Amazon.com
Sell globally
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