Fulfill orders your preferred way
Discover different fulfillment options so you can deliver products to customers easily
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rating for three consecutive years from 2022-2024. Source.
New Seller Registration Guide: Follow these steps to complete your registration on Seller Central. View here.
Listing 101 with Amazon: Get started with you Amazon listings with our comprehensive listing 101 here. Alternatively, you can complete our generic listing template here and email it to us on amazonsellersg@amazon.sg for our team to complete your Amazon listings.
Amazon.sg monthly subscription fee: Monthly subscription fee of S$29.95 will continue be waived till December 31, 2025. Terms and conditions apply.
Your fulfillment options
When an Amazon.sg customer places an order, there are 3 ways that you can ship products to customers:
Fulfillment by Amazon (FBA)
FBA allows you to store your products in Amazon’s fulfillment centers.
When an order is made, your products will be picked, packed and delivered to customers by us.
When an order is made, your products will be picked, packed and delivered to customers by us.
Amazon Easy Ship (AES)
With Amazon Easy Ship, you store your products and pack them when orders are made.
Amazon manages shipping by picking up the orders from you and delivering them to your customer’s doorstep.
Amazon manages shipping by picking up the orders from you and delivering them to your customer’s doorstep.
Self Ship
If you prefer to handle the entire order fulfillment process, you can opt for self ship.
Here, you will store, pack and deliver your products directly to your customers.
Here, you will store, pack and deliver your products directly to your customers.
Fulfillment options
Fulfillment refers to the entire process from when a customer places an order till the items are delivered to the customer.
At Amazon, you can choose one fulfillment method for all your products or different methods for different products, depending on the product range and category. Learn more about each of the fulfillment options and compare them below.
At Amazon, you can choose one fulfillment method for all your products or different methods for different products, depending on the product range and category. Learn more about each of the fulfillment options and compare them below.
Fulfillment by Amazon (FBA)
Ideal for: Sellers with a large volume of products or products with higher margins
Sellers that opt for FBA can send their products to Amazon’s fulfillment centers for storage and we will take care of the rest.
When a customer places an order, we will pick, pack and deliver the items to the buyer’s doorstep. Additionally, we will also provide customer service and handle any returns.
Advantages of using FBA include:
Sellers that opt for FBA can send their products to Amazon’s fulfillment centers for storage and we will take care of the rest.
When a customer places an order, we will pick, pack and deliver the items to the buyer’s doorstep. Additionally, we will also provide customer service and handle any returns.
Advantages of using FBA include:
- Prime badge for all FBA products
- Eligible for and increase chances of winning the Featured Offer on product pages
- Increase product visibility
- Amazon handles everything from storage to shipping, including customer support and returns
- Able to save time and scale your business
- Products are eligible for Amazon Prime members to enjoy FREE* same-day delivery on domestic eligible order until 12.15pm to receive it by 10pm *Terms and Conditions Apply
Storage
Packaging
Shipping
Amazon will store your products
Amazon will pack your products
Amazon will ship your products to the customers
Amazon Easy Ship (AES)
Ideal for: Sellers with their own warehouse who are looking to provide their buyers a faster and more predictable delivery experience.
Amazon Easy Ship is a shipping service for sellers with an eligible address in Singapore to help them fulfill their orders for products that are not registered with FBA. The service includes pickup by Amazon's nominated carrier and trackable delivery from the seller’s location to the buyer’s location, for a fee.
This can help free up your time to focus on better sourcing, creating, and promoting your products and brands to grow your customer base.
Amazon Easy Ship also allows your customers to track their orders and delivery date.
Advantages of using Amazon Easy Ship include:
Amazon Easy Ship is a shipping service for sellers with an eligible address in Singapore to help them fulfill their orders for products that are not registered with FBA. The service includes pickup by Amazon's nominated carrier and trackable delivery from the seller’s location to the buyer’s location, for a fee.
This can help free up your time to focus on better sourcing, creating, and promoting your products and brands to grow your customer base.
Amazon Easy Ship also allows your customers to track their orders and delivery date.
Advantages of using Amazon Easy Ship include:
- Simplified seller registration with a few clicks
- Standardized seller rate where sellers enjoy a flat fee based on parcel’s weight and size
- Faster and reliable delivery with experience of 2-3 days based on sellers’ handling time
- 100% Valid Tracking Rate (VTR) for orders which help reduce customer-to-seller interactions
- End-to-end shipping complexity is managed by Amazon
- Assured delivery date given to customers
Storage
Packaging
Shipping
You will store your products
You will pack your products using your own packaging materials
You will schedule a pick-up and Amazon will manage the delivery of the order to the buyer
Self Ship
Ideal for: Large-scale sellers with warehousing and delivery partners
If you have your own warehousing and delivery network, you can choose to fulfill orders using self ship. The entire fulfillment process will be managed by you, which can be done via a third-party logistics provider or your own delivery associates.
Advantages of MFN include:
If you have your own warehousing and delivery network, you can choose to fulfill orders using self ship. The entire fulfillment process will be managed by you, which can be done via a third-party logistics provider or your own delivery associates.
Advantages of MFN include:
- Option to set your own shipping price
- Flexibility to work with selected delivery partners
- Oversee the entire fulfillment process from start to finish
Storage
Packaging
Shipping
You will store your products
You will pack your products using Amazon packaging material or your own packaging materials
You will ship your products to the customers
Fulfillment features comparison
Merchant Fulfilled Network (MFN)
Features
Fulfillment by Amazon (FBA)
Amazon Easy Ship (AES)
Self Ship
Click the + button to view a comparison of fulfillment options
Storage
Amazon will store your products a fulfillment center
You will store your products in your warehouse
You will store your products in your warehouse
Packaging
Amazon will pack your products
You will pack your products (You can purchase Amazon packaging materials)
You will pack your products (You can purchase Amazon packaging materials)
Shipping
Amazon will deliver your products to the customer
You will schedule a pick up and Amazon will deliver your products to the customer
You will deliver your products using your delivery associates or a third party service provider
Fees
Referral Fee +
Closing Fee +
Fulfillment Fee
Closing Fee +
Fulfillment Fee
Referral Fee +
Closing Fee +
Shipping Fee
Closing Fee +
Shipping Fee
Referral Fee +
Closing Fee
Closing Fee
Pay on delivery
✓
✓
X
Prime badging
✓
X
X
Increased chance of winning the Featured Offer
✓
X
X
Returns and refunds
Amazon manages it
You manage it
You manage it
Customer service
Amazon manages it
You manage it
You manage it
Start selling on Amazon today
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