START LOCAL, GO GLOBAL

Sell on Amazon Singapore

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Expand Internationally

 

New to Amazon.sg?

Get started

Fee waiver till 31 December 2021*

Be part of one of the richest countries in the world

Compared to its neighboring countries, Singapore's e-commerce market depends more on the quality and price of the products than on the number of sales. The high GDP per capita , the well- developed ICT infrastructure and the government’s interest in making Singapore a smart nation are the main reasons for its success.

The acceleration of digital adoption is here to stay

In 2020, the gross merchandise volume (GMV) of the Singaporean e-commerce market amounted to approximately four billion U.S. dollars and was expected to reach eight billion dollars by 2025. Singapore has established itself as the best-equipped e-commerce market in Southeast Asia
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HOW-TO

Start selling on Amazon in Singapore

Whether you are new to selling online or a seasoned exporter, Amazon makes selling locally and internationally simpler and easier. Just like in the US, you can sign up for a Seller Central account in Singapore. Get started in just a few steps.

Step 1

Decide what to sell
Understanding Singapore local laws is important for selling on Amazon.sg. It is important that you understand how Singapore applies Value Added Tax (VAT) to orders made online. When you import goods into Singapore, you must comply with Singapore customs laws, as well as laws and regulations.

Step 2

Register and List
Take advantage of Amazon’s powerful tools to manage your seller accounts. You can link your North American or European marketplace accounts to your Japan account, see your global sales on one page, and sync your listings. Learn more about the document verification and review process after setting up a Singapore Account .

Step 3

Ship and fulfill
Amazon has a network of leading international shipping and logistics experts that offer special discounted rates for Amazon sellers that are expanding their business into Singapore. Most Amazon Sellers opt for Fulfillment by Amazon (FBA) when they want to generate more sales without necessarily investing more in logistics. Understand what’s involved in shipping to and fulfilling in Singapore, including costs, times, and requirements.

Step 4

Manage your business
Use Amazon tools like Sponsored Products, Lightning deals and coupons to build your business in Singapore.

Cost overview

月服务费
Monthly fees
Register now for the Professional selling plan, no service fees before December 31, 2021 (original price $29.95 per month)
手续费
Selling Plan
Professional selling plan: No charge per item

Individual selling plan: S$1.07 (including GST) /S$1 (excluding GST) for each item sold
销售佣金
Referral Fees
Amazon will charge a commission based on the category deducting an appropriate percentage of the total selling price, including all appropriate taxes on all products.
物流费用
Logistics fees
Fulfillment by Amazon (FBA)’s competitive pricing and transportation capabilities can help you reduce costs while enjoying many other benefits
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Amazon Seller Help

Dive deep on specific topics related to selling on Amazon in Singapore
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Singapore Campaign Calendar

Plan ahead for peak shopping periods

Frequently Asked Questions

Get answers to the frequently asked questions about selling in Singapore

Overview

What are the fees required to sell on Amazon Singapore
There is a waiver of professional selling account fee till 31 December 2021. The associated fees to sell on Amazon would include subscription fees, storage fees, referral fees, refund administrative fee. If you choose to list your products for Fulfilment by Amazon (FBA), the associated fees would include storage fee and Fulfilment Fees.
Can I list my products in all Amazon Singapore categories?
More than 20 product categories are open to sellers. See the eligible categories page for more information of available categories in Amazon Singapore.
What currency will my payment will received?
Payment will be provided in SGD. If you are an international seller, you can select to use Amazon Currency Converter for Sellers to receive payments in the currency of the country/region in which your bank account is located .

Pricing

How much does it cost to sell on Amazon Singapore?
It costs $29.95 per month (excl. GST) plus a fee on each product that is sold. The fee varies across categories.

Learn more about Selling on Amazon pricing ›
Additional fees apply when you use Fulfilment by Amazon to pick, pack, ship, and provide customer service for your products. Learn more about FBA pricing ›
How much does it cost to start Amazon FBA?
Fulfilment by Amazon costs vary widely depending on several factors, including the size and weight of the product you’re selling. To estimate the cost of using FBA for your products visit the FBA pricing page.
When do I start getting charged the monthly subscription fee?
The monthly subscription fee begins as soon as you complete the registration process. Your first monthly subscription fee will be charged at that time unless otherwise stated in any promotional offers.

Sell your items

How do I manage my selling account?
Use the Seller Central website to manage all aspects of selling on Amazon. Seller Central is the website where you manage your selling account, add product information, make inventory updates, manage orders, and manage payments.
How do I add inventory?
You have four options for submitting product-related data:
  • Use the Add a Product feature on Seller Central to create one product at a time.
  • Use Excel-based inventory files to create multiple products simultaneously.
  • Use Amazon Marketplace Web Service to perform bulk uploads and receive bulk reports.
  • Use Amazon Marketplace Web Service to perform bulk uploads and receive bulk reports (Professional plan only).
How will I know when I have a sale?
Amazon notifies you by email when you receive an order. You can add multiple email address and manage notification preferences in your account settings anytime.

Stay connected

Learn more about how Amazon can help you build your business
Contact information
Where are you from?
Main product category?
Estimated annual revenue?
Which store are you interested to sell in?
Identity Verification Disclosure: For purposes of authenticating Sellers’ identities and protecting our Customers, Amazon may require you to provide certain information about you and your business, including your name, email address and phone number (the “Information”) during the registration process. The Information we collect from you may be verified, stored, and managed by Amazon, our affiliates and third-party vendors. As a result, the Information may be transmitted outside of your country of residence (including to our affiliates in the United States of America or other countries for which you register or use our services). For detailed information about Amazon’s privacy policies, please refer to our Privacy Notice.

If you do not wish to provide the Information to us, please do not proceed with submitting this form.
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