PRICING
Standard selling fees
Our standard selling fees provide you with access to a package of Amazon tools and services. They’re divided into two basic types: selling plan fees and referral fees.
In addition to selling fees, you might have added costs if you use certain optional tools and programs like Fulfillment by Amazon (FBA) or Amazon Ads. Ultimately, you get to control the cost of selling in the Amazon store by selecting the programs, tools, and services that are right for your business.
In addition to selling fees, you might have added costs if you use certain optional tools and programs like Fulfillment by Amazon (FBA) or Amazon Ads. Ultimately, you get to control the cost of selling in the Amazon store by selecting the programs, tools, and services that are right for your business.
Selling plan
We offer two selling plans so you can choose the right package of tools and services for the right price.
Referral fees
Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 8% and 15%.
Fulfillment fees
The cost to ship your orders depends on whether you fulfill your own orders or use Fulfillment by Amazon (FBA).
Other costs
Some sellers may incur additional fees (such as long-term storage fees) or pay for optional programs like advertising or premium account services.
Selling plans
We offer two selling plans so you can choose the right package of tools and services for the right price. Each plan also provides you with access to a specific group of optional programs and tools.
Most sellers select our Professional selling plan because it provide them with a larger set of benefits that helps them manage and grow their businesses. But if you don’t plan to sell more than 40 items per month, an Individual plan is a great option. There’s no need to worry about selecting the right plan: you can switch or cancel anytime.
Most sellers select our Professional selling plan because it provide them with a larger set of benefits that helps them manage and grow their businesses. But if you don’t plan to sell more than 40 items per month, an Individual plan is a great option. There’s no need to worry about selecting the right plan: you can switch or cancel anytime.
*Terms and conditions apply.
Subscription
Individual
USD$0.99
/ item sold
Professional
USD$39.99
/ month
Tools and services included
Get help from Seller Support
List products one at a time
Manage inventory one product at a time
Manage seller-fulfilled orders
Set static prices
Add multiple users to your account
Apply to sell restricted products
Create promotions and coupons
List products in bulk
Manage inventory in bulk
Set dynamic prices
Set your own shipping fees for non-media products 2
Use business reports to track sales, inventory, and orders
Access to optional programs
Note: these programs involve additional costs. (links to new page)
Participate in programs like Amazon Lending, Customer Service by Amazon, and Strategic Account Services
1 Requires you to enroll your brand in Amazon Brand Registry
2 Media products include books, music, video, and DVD
2 Media products include books, music, video, and DVD
Referral fees
Referral fees vary by product category. For every item sold, you’ll pay a percentage of the total price or a minimum amount, whichever is greater.¹
Product category
Referral fee percentage (USD)
Referral fee min. amount (USD)
Amazon Device Accessories
45%
$0.30
Appliances - Compact
· 15% for the portion of the total sales price up to $300.00, and
· 8% for any portion of the total sales price greater than $300.00
· 8% for any portion of the total sales price greater than $300.00
$0.30
Appliances - Full-size
8%
$0.30
Automotive and Powersports
12%
$0.30
Base Equipment Power Tools
12%
$0.30
Baby Products
· 8% for products with a total sales price of $10.00 or less, and
· 15% for products with a total sales price greater than $10.00
· 15% for products with a total sales price greater than $10.00
$0.30
Backpacks, Handbags, and Luggage
15%
$0.30
Beauty, Health, and Personal Care
· 8% for products with a total sales price of $10.00 or less, and
· 15% for items with a total sales price greater than $10.00
· 15% for items with a total sales price greater than $10.00
$0.30
Business, Industrial, and Scientific Supplies
12%
$0.30
Clothing and Accessories
· 5% for products with a total sales price of $15.00 or less
· 10% for products with a total sales price greater than $15.00 and less than or equal to $20.00
· 17% for products with a total sales price greater than $20.00
· 10% for products with a total sales price greater than $15.00 and less than or equal to $20.00
· 17% for products with a total sales price greater than $20.00
$0.30
Computers
8%
$0.30
Consumer Electronics 2
8%
$0.30
Electronics Accessories 3
· 15% for the portion of the total sales price up to $100.00, and
· 8% for any portion of the total sales price greater than $100.00
· 8% for any portion of the total sales price greater than $100.00
$0.30
Eyewear
15%
$0.30
Fine Art
· 20% for the portion of Sales Proceeds up to $100 (with a minimum Referral Fee of $1.00);
· 15% for any portion of Sales Proceeds greater than $100 up to $1,000;
· 10% for any portion of Sales Proceeds greater than $1,000 up to $5,000; and
· 5% for any portion of Sales Proceeds greater than $5,000
· 15% for any portion of Sales Proceeds greater than $100 up to $1,000;
· 10% for any portion of Sales Proceeds greater than $1,000 up to $5,000; and
· 5% for any portion of Sales Proceeds greater than $5,000
--
Footwear
15%
$0.30
Furniture
· 15% for the portion of the total sales price up to $200.00, and
· 10% for any portion of the total sales price greater than $200.00
· 10% for any portion of the total sales price greater than $200.00
$0.30
Gift Cards
20%
--
Grocery and Gourmet
· 8% for products with a total sales price of $15.00 or less, and
· 15% for products with a total sales price greater than $15.00
· 15% for products with a total sales price greater than $15.00
--
Home and Kitchen
15%
$0.30
Jewelry
· 20% for the portion of the total sales price up to $250.00, and
· 5% for any portion of the total sales price greater than $250.00
· 5% for any portion of the total sales price greater than $250.00
$0.30
Lawn and Garden
15%
$0.30
Lawn Mowers and Snow Throwers
· 15% for products with a total sales price of up to $500.00, and
· 8% for products with a total sales price greater than $500.00
· 8% for products with a total sales price greater than $500.00
$0.30
Musical Instruments and AV Production
15%
$0.30
Office Products
15%
$0.30
Pet Supplies
15%, except 22% for veterinary diets
$0.30
Sports and Outdoors
15%
$0.30
Tires
10%
$0.30
Tools and Home Improvement
15%
$0.30
Toys and Games
15%
$0.30
Video Games and Gaming Accessories
15%
--
Video Game Consoles
8%
--
Watches
· 16% for the portion of the total sales price up to $1,500.00
· 3% for any portion of the total sales price greater than $1,500.00
· 3% for any portion of the total sales price greater than $1,500.00
$0.30
Everything Else 5
15%
$0.30
Note: A product’s fee category may not be the same as the category that appears to customers in the Amazon store.
1 An item’s total price includes its list price, as well as shipping costs and any gift-wrapping charges.
2 Certain cell phone devices may require approval. Learn more about selling cell phones and cell phone accessories.
3 Bundles containing both a camera device and accessory products are classified under the Electronics Accessories category. For a detailed, searchable list of products in each category, refer to our fee category guidelines.
4 In addition to the referral fee, media items incur a closing fee $1.80 per item.
5 The Everything Else category is available to sellers for products that do not clearly fit within existing categories. Do not list items in the Everything Else category that appropriately fall within another category.
1 An item’s total price includes its list price, as well as shipping costs and any gift-wrapping charges.
2 Certain cell phone devices may require approval. Learn more about selling cell phones and cell phone accessories.
3 Bundles containing both a camera device and accessory products are classified under the Electronics Accessories category. For a detailed, searchable list of products in each category, refer to our fee category guidelines.
4 In addition to the referral fee, media items incur a closing fee $1.80 per item.
5 The Everything Else category is available to sellers for products that do not clearly fit within existing categories. Do not list items in the Everything Else category that appropriately fall within another category.
Fulfillment Fees
Fulfillment fees depend on whether you plan to ship products yourself, or use Fulfillment by Amazon (FBA) to handle your logistics and offer Prime shipping for your products.
Helpful resources
Getting paid and paying fees
When you set up a seller account, you’ll provide a credit or debit card number and a bank account. Amazon will charge the credit or debit card to cover your fees, and proceeds from any sales will be deposited into your bank account.
Estimating fees
If you’re a current seller, you can view fee estimates for your products on the Manage Inventory page. Look for the Estimated fee per unit sold column.
Other selling fees
As you think about the full cost of selling in Amazon stores, be sure to consider additional selling expenses you may incur, and other optional programs designed to help you increase sales.
Other selling fees
Inventory fees
If you store inventory in an Amazon fulfillment center—available to sellers who use FBA or Multi-Channel Fulfillment—in addition to monthly inventory storage fees, you may incur other fees, such long-term storage fees and removal order fees.
Rental book service fees
If you offer textbook rentals, expect to pay a rental book service fee of USD$5.00 for each rental.
High-volume listing fees
When you have a high volume of active, non-media listings that have not sold in 12 months, we charge a monthly fee of USD$0.005 per eligible listing to cover cataloging costs. We waive this fee for the first 100,000 listings.
Refund administration fee
If you refund a customer for an order for which you have already received payment, Amazon will refund you the amount of the referral fee you paid for the item(s), minus the applicable refund administration fee, which is the lesser of USD$5.00 or 20% of the referral fee.
Optional programs
Advertising
Attract customers from the time before they even realize they need your product to the time they’re purchasing it. Amazon Advertising use a cost-per-click, auction-based pricing model, meaning you set the maximum amount that you’re willing to pay when a shopper clicks your ad.
Fulfillment by Amazon
Amazon takes care of your shipping, returns, and customer service. Specialty FBA programs like FBA Small and Light, Subscribe & Save for FBA, FBA Dangerous Goods, Multi-Channel Fulfillment, and FBA Export help you remain competitive and pay only for the services you use.
Inventory placement service
By default, when you send inventory to an Amazon fulfillment center, you may have to send your inventory in multiple shipments, each directed to a different receive center or fulfillment center, based on the products you're shipping and where you are shipping from. By having your inventory spread across multiple fulfillment centers across the country, customers who buy your product may receive it faster than they would if your inventory was located farther away.
Our inventory placement service allows you to send all of your eligible inventory to a single receive center or fulfillment center. When the shipment arrives, we then split up your inventory and send it to different fulfillment centers for you. A per-unit service fee applies.
Our inventory placement service allows you to send all of your eligible inventory to a single receive center or fulfillment center. When the shipment arrives, we then split up your inventory and send it to different fulfillment centers for you. A per-unit service fee applies.
Amazon-partnered carrier program
Amazon-partnered carriers offer discounted rates when you send inventory to an Amazon fulfillment center.
Premium account services
Premium account management and other services are available to help craft your business plan, offer personalized coaching and training, and provide information to help you grow your sales on Amazon.
Start selling today
Put your products in front of the millions of customers who search Amazon.com every day.
USD $39.99 a month + selling fees
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