The best advice for new sellers to gear up for Amazon’s major sales events is to start preparations early. Make sure you work closely with your account manager to submit deals on time.
You’ll also want to work with your account manager to ensure that you’re offering competitive prices and have enough stock to participate in shopping events like Prime Day and BFCM – these events typically see huge surges in traffic volumes.
Secondly, Amazon.sg has many great features on Seller Central
for sellers like us. You can leverage those resources to help you with your campaign preparation.
For Snailax, we utilise Seller Central features like "Manage Orders" and "Business and Inventory Reports" to help monitor our stocks and optimise our sales during peak sales events. We also view statistics on hot new releases, most-wished items and gifted items to identify upcoming trends. This will help you gear up for peak periods when lots of customers are shopping on Amazon.sg.
Finally, if you have a business idea and the ambition to grow it, setting up your e-commerce store on Amazon.sg can help you achieve the reach needed to potentially grow and scale your business.